The story behind Aurora
From a Brazilian mom's heart to Miami Beach.
After years in the corporate world and the birth of her third child, Fabiana Allegro made a bold decision — to leave her job and pursue what truly lit her up: fashion with soul. Inspired by a lifelong habit of shopping exclusively in Brazil, and the endless compliments her Brazilian pieces drew, she opened a cozy boutique just steps from home, where she could stay close to her baby girl, Aurora, and connect with clients in a warm, personal way.
At Aurora Boutique it's more than just shopping — it's champagne, conversation and true one-on-one attention, since 2018.
Styled in-store on 71st Street
What visiting feels like
- Champagne and conversation — You are welcomed like a friend — the world needs more human connection.
- One-on-one styling — Fabiana listens, understands, and curates with intention.
- Shop online as if in person — Live chat with a real person at the store, and video calls that feel like buying in person.