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Watches of Switzerland SoHo

Watches of Switzerland SoHo

Rolex, Patek Philippe, OMEGA, Cartier and 50+ Swiss houses — with servicing, appraisals and private appointments in SoHo.

60 GREENE ST, SOHO, NEW YORK

The SoHo flagship of Watches of Switzerland at 60 Greene Street carries an extensive collection of luxury Swiss watches — Rolex (including Rolex Certified Pre-Owned), Patek Philippe, OMEGA, Cartier, Breitling, Grand Seiko, TAG Heuer, TUDOR and dozens more. In-store: watch servicing and repair, strap replacement, appraisals and private appointments.

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The house

Swiss watchmaking, edited for New York

Watches of Switzerland carries an extensive collection of luxury Swiss watches from the world's most renowned houses — Rolex, Patek Philippe, OMEGA, Cartier, Breitling, Grand Seiko, Jaeger-LeCoultre, Vacheron Constantin and more than fifty brands in all. The Greene Street store sits in the heart of SoHo and pairs the retail floor with real horological services: servicing and repair, strap replacement, appraisals, and private appointments.

In-store at 60 Greene

Watch servicing & repair

Factory-level care for fine timepieces, handled through the store.

Strap replacement

Swap or refresh straps and bracelets in-store.

Appraisals

Professional appraisals for your timepieces.

Private appointments

One-on-one time with a specialist, on your schedule.

Rolex at Watches of Switzerland

Official Rolex retailer, including the Rolex Certified Pre-Owned program.

On the wrist

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Visit the SoHo store

New York, NY+1 (646) 973-3363

Make it personal

Book a private appointment or find your nearest store.